How we helped the UK’s finest big screen hire BIG TV company to keep on trucking.
Company projection
Since its incorporation in 2003, Big TV has offered a solution for almost any broadcasting event; concerts, festivals, documentary shooting, promotional pop videos, sporting events, advertising and awareness campaigns.
Large or small, whatever the requirement, Big TV can provide a state-of-the-art transmission system along with full technical support and expert consultancy. Liaising on outdoor broadcasts alongside the BBC, ITV Sky and Setanta Sports, Big TV have gained the confidence of major broadcasting organisations, earning the company the recognition as the UK’s number 1 provider of Giant LED Screens.
An awesome piece of kit
We were approached by Big TV who briefed us to create a flyer to outline their services. This was to be handed out at this year’s Showman’s Show, an outdoor events exhibition. Their flagship product is a 46 square meter LCD screen integrated into a magnificent truck.
The massive screen deploys within minutes and can rotate a full 360°. The sides of the truck drop down to form a mobile stage.
How we pulled out all the stops…
Thinking outside the box (in this case the truck) we came up with a unique solution based on this impressive product. We created the flyer as a cut out of the truck housing an informative tabbed insert that replicated a screen when lifted. As this was to be a handout at an outdoor event, the item was gloss laminated for protection and to ensure a shiny, rich black finish. The flyers were then individually die cut, scored, folded and individually handcrafted. The finished product is an impressive solution that holds the viewers attention with its interactive nature. A talking point at the trade show, it was a successful, eye catching sales piece.
